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Is COUNTER trademarked in India?

8 applications advertised in the Trade Marks Journal · classes 9, 11, 19, 35, 42 · latest 26 January 2026

Yes, "COUNTER" has been applied for as a trademark in India. 8 applications under this name were advertised in the Trade Marks Journal between 16 October 2023 and 26 January 2026, in class 9 (electronics and software), class 11 (lighting, heating and cooling), class 19 (building materials), class 35 (advertising, business and retail) and class 42 (software, it and design services), by Technology Counter Private Limited, Proprietor of Bakeso Foods, Proprietor of Sri Balaji Decolem, 2 other applicants and an individual applicant. Of these, 7 are logos whose text we read as "COUNTER". The opposition windows have closed.

8 applications named COUNTER

ApplicationClassApplicantFiledAdvertisedOpposition
6195896logo mark 35Advertising, business and retail Technology Counter Private Limited 24 November 2023 No. 224526 January 2026 closed26 May 2026
6195897logo mark 42Software, IT and design services Technology Counter Private Limited 24 November 2023 No. 222722 September 2025 closed22 January 2026
6211020logo mark 35Advertising, business and retail Individual applicant (A. C.) 8 December 2023 No. 214925 March 2024 closed25 July 2024
6113336logo mark 35Advertising, business and retail Proprietor of Bakeso Foods 16 September 2023 No. 213915 January 2024 closed15 May 2024
5156781COUNTER 19Building materials Proprietor of Sri Balaji Decolem 1 October 2021 No. 213625 December 2023 closed25 April 2024
6195895logo mark 9Electronics and software Technology Counter Private Limited 24 November 2023 No. 213518 December 2023 closed18 April 2024
5900421logo mark 11Lighting, heating and cooling Proprietor of Castlith Corporation 19 April 2023 No. 21334 December 2023 closed4 April 2024
5905541logo mark 9Electronics and software K. B. Sawant Engineering Private Limited 22 April 2023 No. 212616 October 2023 closed16 February 2024

Goods and services claimed

Class 35: Advertising, business and retail · application 6195896

BUSINESS ASSISTANCE SERVICES- LEAD GENERATION SERVICES.

Proposed to be used · Mumbai office · full journal entry

Class 42: Software, IT and design services · application 6195897

SOFTWARE AS A SERVICE FOR LEAD GENERATION.

Proposed to be used · Mumbai office · full journal entry

Class 35: Advertising, business and retail · application 6211020

Marketing agency services - THIS IS CONDITION OF REGISTRATION THAT BOTH/ALL LABELS SHALL BE USED TOGETHER.

Proposed to be used · Mumbai office · full journal entry

Class 35: Advertising, business and retail · application 6113336

Advertising, Business Administration & Business Management Activities, Online Marketing, Wholesale & Retail Outlets, Groceries Store, Pastry Shops, Bakery, Confectionary Shops, Sweet Shops & Departmental Stores.

Proposed to be used · Delhi office · full journal entry

Class 19: Building materials · application 5156781

Plywood, flush Door, Shuttering Ply, Block Board, Water Proof Plywood, Decorative Laminates, Board of Wood, Veneers.

Proposed to be used · Delhi office · full journal entry

Class 9: Electronics and software · application 6195895

DOWNLOADABLE SOFTWARE USED FOR LEAD GENERATION SERVICES.

Proposed to be used · Mumbai office · full journal entry

Class 11: Lighting, heating and cooling · application 5900421

Apparatus For Sanitary Purpose Like Bathroom Ceramic Sanitary- Ware / Toilets (Water Closets), Ceramic Bidets, Ceramic Washbasins, Bathroom Fittings Including The Bathroom Steel Hardware And Plastic Accessories For Sanitary Purpose And Water Supply Included In The Class 11.

Use claimed since 01/04/2022 · Chennai office · full journal entry

Class 9: Electronics and software · application 5905541

Money counting and sorting machine.

Proposed to be used · Mumbai office · full journal entry

Can I use or register "COUNTER"?

For the same or related goods, probably not. In class 9 (electronics and software), class 11 (lighting, heating and cooling), class 19 (building materials), class 35 (advertising, business and retail) and class 42 (software, it and design services), a new application for an identical or confusingly similar name is likely to be objected to by the Registry under Section 11 of the Trade Marks Act, 1999, or opposed by the earlier applicant. Closely related classes, such as class 38 (telecommunications), class 41 (education and entertainment), class 7 (machines and motors) and class 21 (household and kitchenware), carry the same risk.

For unrelated goods, often yes. The same word can be registered by different owners in different classes when the goods are unrelated and the earlier mark is not well known. "COUNTER" appears in 5 classes; the other 40 may still be open, subject to a search.

A small change rarely helps. Adding a word, changing a letter or using a logo does not avoid conflict on its own: marks are compared as a whole, by look, sound and idea. We already see 2 similar names in the same classes (below).

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Similar names in the journal

Matched by spelling and containment across every issue since August 2021. Our free report and Brand Watch also check sounds-alike names.

Questions about COUNTER

Is COUNTER a registered trademark?

COUNTER has been applied for and advertised in the Trade Marks Journal (8 applications, latest on 26 January 2026). Advertisement means the Registry accepted the application; it is registered only if no opposition succeeds within four months of the journal date. The journal does not record the later outcome, so check the live register before relying on it.

Who applied for the COUNTER trademark?

As advertised: Technology Counter Private Limited; Proprietor of Bakeso Foods; Proprietor of Sri Balaji Decolem; Proprietor of Castlith Corporation; K. B. Sawant Engineering Private Limited; plus 1 individual applicant.

Can I register a trademark similar to COUNTER?

Not for the same or related goods in class 9, class 11, class 19, class 35, class 42: a confusingly similar name is likely to be refused or opposed. For unrelated goods it may be possible after a search. Ask for a free availability report before you file.

What does "advertised" mean? Read trademark status meanings, how long registration takes and how to run a trademark search.

Source and limits. Built from the Trade Marks Journal published by the Registrar of Trade Marks (a public record), issues from August 2021 onwards, as advertised and subject to transcription errors. The journal shows that an application was accepted and advertised; it does not show what happened afterwards (registration, opposition, withdrawal or abandonment), applications not yet advertised, or marks advertised before August 2021, so this is not the live register status. Applicants may ask for a correction or removal by writing to mehak@trademarkindia.pro. Information only, not legal advice and not a solicitation.

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