6 applications named CHEAT
| Application | Class | Applicant | Filed | Advertised | Opposition |
|---|---|---|---|---|---|
| 6429429logo mark | 43Food services and accommodation | Individual applicant (R. N.) | 10 January 2024 | No. 22648 June 2026 | closed8 October 2026 |
| 5288579CHEAT | 38Telecommunications | Applause Entertainment PVT. LTD | 17 January 2022 | No. 206622 August 2022 | closed22 December 2022 |
| 5288580CHEAT | 41Education and entertainment | Applause Entertainment PVT. LTD | 17 January 2022 | No. 206622 August 2022 | closed22 December 2022 |
| 4138964CHEAT | 43Food services and accommodation | Mr. Jayant Bhatia | 5 April 2019 | No. 204925 April 2022 | closed25 August 2022 |
| 5288577CHEAT | 9Electronics and software | Applause Entertainment PVT. LTD | 17 January 2022 | No. 204128 February 2022 | closed28 June 2022 |
| 5288578CHEAT | 35Advertising, business and retail | Applause Entertainment PVT. LTD | 17 January 2022 | No. 204128 February 2022 | closed28 June 2022 |
Goods and services claimed
Class 43: Food services and accommodation · application 6429429
IR DIVISION Services for providing food and drink; temporary accommodation; bar services; cafe services; cafes, cafeterias, take- aways, snack bars, catering, restaurants or other establishments or facilities engaged in providing food or drinks prepared for consumption; cafeterias; carry-out restaurants; catering services; consultancy services relating to food; food and drink catering; food preparation services…
Proposed to be used · full journal entry
Class 38: Telecommunications · application 5288579
Audio, Video And Multimedia Broadcasting, Streaming, Downloading, Webcasting Services Providing On Demand And Home Video Entertainment Audio-Visual Content; Communication Of Graphics, Texts, Audio, Audio Visual Content, Ring Tones, Voice, Music Platform For Users To Watch, Share, Rate, Chat And Comment On Multimedia Content, On Television And Internet Enabled Devices Through Internet and/or Telecom/Mobile Based…
Proposed to be used · Mumbai office · full journal entry
Class 41: Education and entertainment · application 5288580
Production of films, programmes and sound recordings, cultural activities; production of radio and television programmes; production of shows; television entertainment; theatre productions videotape film productions; entertainment being services included in class 41.
Proposed to be used · Mumbai office · full journal entry
Class 43: Food services and accommodation · application 4138964
Hospitality services [food and drink] and Hospitality services [accommodation]; Hotel and resort services; restaurant and bar services; cafes; cafeterias; cocktail lounge services; snack bars; catering; providing banquet and social function facilities for special occasions; providing convention facilities; providing facilities for exhibitions; Reservation and booking services for hotels, restaurants and holiday…
Proposed to be used · Delhi office · full journal entry
Class 9: Electronics and software · application 5288577
Apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; television software and program; computer software namely software for use in downloading, storing, reproducing and organizing audio, video, still and moving images and data; audio cds, vcds, dvds, films, tapes, cassettes; downloadable electronic publications supplied on-line from databases and on the…
Proposed to be used · Mumbai office · full journal entry
Class 35: Advertising, business and retail · application 5288578
Advertisement for motion pictures films and advertisement of movies, Online retail services for downloadable and pre- recorded music and movies, cinematographic film advertisement, television advertisement being services included in class 35.
Proposed to be used · Mumbai office · full journal entry
Can I use or register "CHEAT"?
For the same or related goods, probably not. In class 9 (electronics and software), class 35 (advertising, business and retail), class 38 (telecommunications), class 41 (education and entertainment) and class 43 (food services and accommodation), a new application for an identical or confusingly similar name is likely to be objected to by the Registry under Section 11 of the Trade Marks Act, 1999, or opposed by the earlier applicant. Closely related classes, such as class 42 (software, it and design services), class 36 (finance, insurance and real estate), class 39 (transport, logistics and travel) and class 16 (paper, printing and stationery), carry the same risk.
For unrelated goods, often yes. The same word can be registered by different owners in different classes when the goods are unrelated and the earlier mark is not well known. "CHEAT" appears in 5 classes; the other 40 may still be open, subject to a search.
A small change rarely helps. Adding a word, changing a letter or using a logo does not avoid conflict on its own: marks are compared as a whole, by look, sound and idea. We already see 4 similar names in the same classes (below).
Similar names in the journal
- KYC – Know Your Cheatcontains the name · class 41 (Education and entertainment) · Applause Entertainment PVT. LTD.
- THE CHEAT DAY BOXcontains the name · class 43 (Food services and accommodation) · Individual applicant (A. J.)
- CHEATALcontains the name · class 34 (Tobacco and smokers' articles) · Individual applicant (M. R.)
- CHEAT BY THE RIVERcontains the name · class 43 (Food services and accommodation) · Starshine Brands Private Limited
- cheat mealscontains the name · class 39 (Transport, logistics and travel) · Massive Restaurants Private Limited
- CHEAT CODEcontains the name · class 9 (Electronics and software) · Skulft
- SLEEP CHEAT Priority claimed from 25/06/2021; Application…contains the name · class 3 (Cosmetics and cleaning) · Islestarr Holdings Limited
- MY CHEAT DAYcontains the name · class 29 (Meat, dairy and processed food) · Individual applicant (G. G.)
- Cheates logocontains the name · class 1 (Chemicals) · Jigar Mehta
- NNOCHEAT logocontains the name · class 5 (Pharmaceuticals and health) · Proprietor of Sunshine Corporation
- Your Ambition; Oul Cheation logocontains the name · class 16 (Paper, printing and stationery) · Proprietor of Shailja Enterprises
- NOCHEAT logocontains the name · class 29 (Meat, dairy and processed food) · Proprietor of Sunshine Corporation
Matched by spelling and containment across every issue since August 2021. Our free report and Brand Watch also check sounds-alike names.
Questions about CHEAT
Is CHEAT a registered trademark?
CHEAT has been applied for and advertised in the Trade Marks Journal (6 applications, latest on 8 June 2026). Advertisement means the Registry accepted the application; it is registered only if no opposition succeeds within four months of the journal date. The journal does not record the later outcome, so check the live register before relying on it.
Who applied for the CHEAT trademark?
As advertised: Applause Entertainment PVT. LTD; Mr. Jayant Bhatia; plus 1 individual applicant.
Can I register a trademark similar to CHEAT?
Not for the same or related goods in class 9, class 35, class 38, class 41, class 43: a confusingly similar name is likely to be refused or opposed. For unrelated goods it may be possible after a search. Ask for a free availability report before you file.
What does "advertised" mean? Read trademark status meanings, how long registration takes and how to run a trademark search.
Source and limits. Built from the Trade Marks Journal published by the Registrar of Trade Marks (a public record), issues from August 2021 onwards, as advertised and subject to transcription errors. The journal shows that an application was accepted and advertised; it does not show what happened afterwards (registration, opposition, withdrawal or abandonment), applications not yet advertised, or marks advertised before August 2021, so this is not the live register status. Applicants may ask for a correction or removal by writing to mehak@trademarkindia.pro. Information only, not legal advice and not a solicitation.