1 application named BlueShield
| Application | Class | Applicant | Filed | Advertised | Opposition |
|---|---|---|---|---|---|
| 6959784BlueShield | 35Advertising, business and retail | Emami Limited | 16 April 2025 | No. 227814 September 2026 | openuntil 14 January 2027 |
Goods and services claimed
Class 35: Advertising, business and retail · application 6959784
advertising, promotion and marketing in relation to cosmetics goods
Proposed to be used · Kolkata office · full journal entry
Can I use or register "BlueShield"?
For the same or related goods, probably not. In class 35 (advertising, business and retail), a new application for an identical or confusingly similar name is likely to be objected to by the Registry under Section 11 of the Trade Marks Act, 1999, or opposed by the earlier applicant. Closely related classes, such as class 9 (electronics and software), class 42 (software, it and design services), class 36 (finance, insurance and real estate) and class 39 (transport, logistics and travel), carry the same risk.
For unrelated goods, often yes. The same word can be registered by different owners in different classes when the goods are unrelated and the earlier mark is not well known. "BlueShield" appears in 1 class; the other 44 may still be open, subject to a search.
A small change rarely helps. Adding a word, changing a letter or using a logo does not avoid conflict on its own: marks are compared as a whole, by look, sound and idea. We already see 1 similar name in the same class (below).
Similar names in the journal
- BLUE SHIELD logosame letters, spaced differently · class 25 (Clothing, footwear and headwear) · Individual applicant (M. S.)
- HAIRSHIELD BLUEsimilar spelling · class 5 (Pharmaceuticals and health) · Wings Pharmaceuticals Private Limited
- TRUESHIELDsimilar spelling · class 3 (Cosmetics and cleaning) · Piccadily Agro Industries LTD.
- BLueshine logosimilar spelling · class 35 (Advertising, business and retail) · Proprietor of “Shubh Technology Equipments”
- BLUESHIFT logosimilar spelling · class 99 () · [International Registration No. : 1589751]
- BLUSHIELDsimilar spelling · class 5 (Pharmaceuticals and health) · Individual applicant (B. P.)
Matched by spelling and containment across every issue since August 2021. Our free report and Brand Watch also check sounds-alike names.
Questions about BlueShield
Is BlueShield a registered trademark?
BlueShield has been applied for and advertised in the Trade Marks Journal (1 application, latest on 14 September 2026). Advertisement means the Registry accepted the application; it is registered only if no opposition succeeds within four months of the journal date. The journal does not record the later outcome, so check the live register before relying on it.
Who applied for the BlueShield trademark?
As advertised: Emami Limited.
Can I register a trademark similar to BlueShield?
Not for the same or related goods in class 35: a confusingly similar name is likely to be refused or opposed. For unrelated goods it may be possible after a search. Ask for a free availability report before you file.
What does "advertised" mean? Read trademark status meanings, how long registration takes and how to run a trademark search.
Source and limits. Built from the Trade Marks Journal published by the Registrar of Trade Marks (a public record), issues from August 2021 onwards, as advertised and subject to transcription errors. The journal shows that an application was accepted and advertised; it does not show what happened afterwards (registration, opposition, withdrawal or abandonment), applications not yet advertised, or marks advertised before August 2021, so this is not the live register status. Applicants may ask for a correction or removal by writing to mehak@trademarkindia.pro. Information only, not legal advice and not a solicitation.